Most competitor tools give you a dashboard and leave you to work out what it means. Figo does the reading for you.
Add your website. Figo finds your real competitors from search data, then checks nine things for each one every week: rankings and traffic, new pages, blog posts, Google Ads, Meta ads, TikTok ads, Instagram, Facebook and Reddit mentions, plus Google reviews and pricing.
It also asks ChatGPT, Claude, Gemini and Perplexity the questions your buyers ask, and records who gets named. That is the part nobody else measures yet.
Monday morning you get a briefing written in plain sentences, with your own numbers next to theirs and one thing to do. Agencies can run up to five businesses in one account and send each client a live report link.


